How to Think Like the Top 1% | Ep 996

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Entrepreneurs often make mistakes by defaulting to intuitive solutions when a big business problem might require counterintuitive solutions. In this episode, Alex breaks down the top counterintuitive moves that scale a business, from pricing and hiring to niching down and doing more of what's already working.

In this episode

00:00 Intuitive vs counterintuitive business solutions

01:51 #1: Pay employees more to reduce labor costs

03:19 #2: Sell fewer products to make more money

04:05 #3: Niche down to scale your business

07:01 #4: Raise prices, hear more nos to increase profits

09:01 #5: Do more of what’s working, not something new

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