The GTMnow Podcast

← The GTMnow Podcast27 aug · 45 min

Inside Electric's AI Relaunch, from a 3X Founder | Ryan Denehy (Founder & CEO, Electric)

Inside Electric's AI Relaunch, from a 3X Founder | Ryan Denehy (Founder & CEO, Electric)27 aug45 min

The founder and CEO of Electric, Ryan Denehy joins GTMnow to explain why and how he rebuilt Electric as an AI-native software company. Ryan gets specific on why he split the business in half, how the pivot forced a total change in distribution (from direct sales to embedded channel partnerships with payroll platforms), and why a new product doesn't just need a new channel, it can unlock ones that were impossible before. He also shares the ADP partnership that put Electric behind 1,700...