Wilson’s Comeback? The Truth About Performance, Price & Playing What Actually Works

<p><strong>Season 2, Episode 6</strong> – In this episode of The Hill Unscripted, <strong>Bob Kitchen</strong> sits down with <strong>Harry Nodwell</strong>, Wilson Golf’s Global Product Line Manager, for an honest, behind-the-scenes look at one of golf’s most overlooked — and fastest rising — brands.</p><p><br></p><p>From his journey at MyGolfSpy testing millions of golf balls to now leading global product development for Wilson, Harry breaks down what really matters in golf equipment — and why more golfers are starting to rethink what’s in their bag.</p><p><br></p><p><strong>This episode dives into:</strong></p><p>- Why Wilson is targeting serious ball strikers and competitive golfers</p><p>- The new Staff Model XB irons — built to look like blades but perform like game improvement</p><p>- The Dynapower Forge and the rise of the “player’s performance” category</p><p>- Wilson’s most forgiving driver ever — the Max Plus</p><p>- Why graphite iron shafts might be the next big shift in golf</p><p>- The truth about brand bias — and why most golfers never try better options</p><p>- How unbiased testing (like MyGolfSpy) is reshaping equipment decisions</p><p><br></p><p>Bob and Harry also get into fitting philosophy, common mistakes golfers make (including shaft and lie angle misconceptions), and why performance should always beat ego when choosing equipment.</p><p><br></p><p>Plus, insights on Wilson’s award-winning wedges and putters, what’s coming next in 2027, and why this legacy brand might be quietly building something big.</p>