$1M CEO: How to ACTUALLY Sell Online Courses in 2026 | Sam Vander Wielen | 140

Are online courses really dead? I recently sat down with attorney-turned-entrepreneur Sam Vander Wielen to discuss her latest course launch that generated over half a million dollars in just four days.

In this episode, Sam shares the exact strategies she uses to consistently achieve massive success with her webinars and online courses, proving that these methods are far from "dead" in today's creator economy.

We also discuss the power of personalized customer interactions, Sam’s genius email list strategy that keeps her audience engaged and growing, and how she tackles the challenges of AI while maintaining an authentic and profitable brand.

If you have a course or are thinking of building one, you need to watch this entire episode.

Timestamps:

00:00 Introduction: Courses, Launches, & AI

01:20 Breaking Down a $500k Launch

02:49 Consistent Revenue Beyond Launches

04:48 Refilming with Kit Studios

06:17 Webinar Sign-ups & Email List Growth

14:00 The Weekly Lead Magnet Newsletter Strategy

20:30 The Unscalable Strategy: Personalized Videos