The #1 FBI Negotiator Reveals All | 150+ Hostage Cases | Never Heard Before

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In this episode, we sit down with Chris Voss — bestselling author of Never Split the Difference (5M+ readers), who spent two and a half decades in the FBI as their lead international hostage negotiator and is now CEO of The Black Swan Group. Chris opens up about growing up in a small Iowa town, running a jackhammer at age 11 on his father's orders, and the movie at 16 that made him want to become a cop. He breaks down the three negotiator types — Analyst, Accommodator, and Assertive — using Elon Musk, Richard Branson, and Jeff Bezos as real examples. He also gets into the labeling technique that triggers oxytocin and serotonin instantly, why paying a ransom immediately is the worst move you can make, how Haiti kidnappings always settled on Fridays, and why the same skills that saved lives in the Philippines and Colombia work in boardrooms, sales calls, and relationships.

💬 What We Cover:

- The "no job beneath you" work ethic his father drilled into him from age 11

- The two Voss family mottos: "How hard could it be?" and "anything worth doing is done in the dark"

- The movie at 16 that sparked his law enforcement career

- Why he passed on the military — and what he says he missed

- Getting ranked #1 on both the Kansas City SWAT list and FBI list simultaneously

- The mentor whose advice got him into the FBI in 10 months

- Advice shoppers vs. people who actually act on coaching