
← The PPC Den: Amazon PPC Advertising Mastery7 aug · 40 min
Can Agencies Serve as Teachers in Amazon Selling? (Classic)
<p>Wondering why some Amazon sellers do really well and others don't? In this video, Michael and Destaney Wishon from BetterAMS share their own ups and downs with Amazon ads. They talk about how tricky Amazon advertising can get, why focusing too much on one thing can be a problem, and what basics you need to know. They also discuss whether it's better to handle your ads on your own, use software, or work with an agency.</p><p>This episode is a rerelease of one of our most popular episodes. Please note the resources and link section for any relevant updates.</p><p>We’ll see you in The PPC Den!</p><p>🦡 Highlights</p><ul><li><p>0:00 - Introduction</p></li><li><p>2:19 - Marketing myopia</p></li><li><p>7:38 - Now harder for solo Amazon sellers?</p></li><li><p>11:40 - Focus on financial literacy</p></li><li><p>17:01 - Michael's view: Amazon ad forecast for brands</p></li><li><p>20:00 - Steps for better Amazon performance</p></li><li><p>23:44 - Should advance Amazon entrepreneurs improve skills?</p></li><li><p>28:17 - Back to basics</p></li><li><p>32:35 - SOP issues</p></li><li><p>37:48 - Destaney's book recommendation</p></li></ul><p>🦡 Resources & Links<br /></p><ul><li><p>🦡 <a href="https://www.adbadger.com/pricing/ " target="_blank" rel="ugc noopener noreferrer">GET AD BADGER</a> ➡️ </p></li><li><p>Find <a href="https://www.linkedin.com/in/michael-erickson-facchin/" rel="ugc noopener noreferrer" target="_blank">Michael Erickson Facchin</a> — Ad Badger’s CEO and soul, PPC whisperer, and your go-to guide through the wild world of Amazon advertising</p></li><li><p>Our guest today is <a href="https://www.linkedin.com/in/destaney-wishon/" rel="ugc noopener noreferrer" target="_blank">Destaney Wishon</a> of BTR Media</p></li></ul><ul><li><p><a href="https://youtu.be/duIUtWBYP6A?si=GnzeoBH5YIjyvG5F" rel="ugc noopener noreferrer" target="_blank">How Can I Use ChatGPT To Advance My Amazon PPC Campaign?</a></p></li></ul><ul><li><p><a href="https://youtu.be/bdX9Z2nO9ko?si=w4s4pdLL_eYHrjSQ" rel="ugc noopener noreferrer" target="_blank">How Should I Analyze My Data for my Amazon PPC Campaign?</a></p></li></ul><ul><li><p><a href="https://youtu.be/BiFg73uv_vQ?si=cwH-lV_5MFOpPwOf" rel="ugc noopener noreferrer" target="_blank">How Can I Use Amazon’s New Dashboard To Boost My Amazon PPC Sales?</a></p></li></ul><ul><li><p><a href="https://youtu.be/yWFqGEnWGH8?si=s4fVgLFg7ZFX7F5Z" rel="ugc noopener noreferrer" target="_blank">Amazon PPC Horrors: 10 Terrifying Mistakes You Might Be Making</a></p></li></ul><ul><li><p><a href="https://youtu.be/lN_dkSyMlrU?si=0cw_--ReLkjtJqxB" rel="ugc noopener noreferrer" target="_blank">How Can I Reach My Full Potential In The Amazon PPC Space?</a></p></li></ul><ul><li><p><a href="https://youtu.be/slwiD4LqGGs?si=rfC_fSrCBD3p4J1V" rel="ugc noopener noreferrer" target="_blank">What Amazon PPC Updates Do You Need for 2024?</a></p></li></ul><ul><li><p><a href="https://youtu.be/Sm0bXW7bhjg?si=hRooZKcl5Fo7xtnj" rel="ugc noopener noreferrer" target="_blank">Are We Still In The Golden Age of Amazon PPC?</a></p></li></ul><ul><li><p>📚 <a href="https://www.adbadger.com/amazon-ppc-checklist/" rel="ugc noopener noreferrer" target="_blank">Unlock our FREE comprehensive Amazon Marketing Playbook</a></p></li><li><p><a href="https://www.adbadger.com/newsletter/" rel="ugc noopener noreferrer" target="_blank">Subscribe to our newsletter</a></p></li><li><p><a href="https://www.adbadger.com/amazon-ppc-checklist/" rel="ugc noopener noreferrer" target="_blank">Transform your workflow with our comprehensive Amazon Advertising checklist</a></p></li><li><p><a href="https://www.adbadger.com/podcast" rel="ugc noopener noreferrer" target="_blank">Review all our show notes</a></p></li></ul><p><br /></p><p>-</p><p><br /></p><p>Host and Executive Producer: Michael Erickson Facchin</p><p>Guest Co-Host: Destaney Wishon</p><p>Senior Producer: Nancy Lili Gonzalez</p><p>Podcast Coordinator and Graphic Designer: Sofiia Podash</p><p>Video and Audi