Can Amazon PPC Success Be Predicted? (Classic)

<p>In this episode of our podcast, featuring Mansour Norouzi from Incrementum Digital, we focus on forecasting for Amazon PPC. We discuss moving from a flexible spending strategy to a planned one, and how past trends can guide future spending. Mansour will explain how to use tools like Amazon's Product Opportunity Explorer and Category Insights to predict future trends. Join us to learn about the challenges and ongoing learning in Amazon advertising.</p><p><i>This episode is a rerelease of one of our most popular episodes. Please note the resources and link section for any relevant updates.</i></p><p>We'll see you in The PPC Den!</p><p><b>🦡 Highlights</b></p><p>0:00 - Guest Introduction: Who is Mansour Norouzi?<br />0:37 - Forecasting Focus: What is forecasting in Amazon PPC?<br />2:30 - How complex is Amazon advertising?<br />3:27 - Why never stop learning?<br />5:44 - What does forecasting really involve?<br />8:55 - How to plan financially for advertising?<br />11:47 - How to determine market share?<br />17:46 - Which tools help understand the market?<br />29:25 - How to empower your Amazon strategy?</p><p><b>🦡 Resources &amp; Links</b></p><ul><li>🦡 <a href="https://www.adbadger.com/pricing/" rel="ugc noopener noreferrer" target="_blank">GET AD BADGER</a></li><li>Find <a href="https://www.linkedin.com/in/michael-erickson-facchin/" rel="ugc noopener noreferrer" target="_blank">Michael Erickson Facchin</a> — Ad Badger's CEO and soul, PPC whisperer, and your go-to guide through the wild world of Amazon advertising</li><li>Where to find Mansour: <a href="https://www.linkedin.com/in/mansournorouzi" rel="ugc noopener noreferrer" target="_blank">Mansour Norouzi</a></li><li><a href="https://incrementumdigital.com/" rel="ugc noopener noreferrer" target="_blank">Incrementum Digital</a></li><li><a href="https://youtu.be/RJRN1RsaqWo" rel="ugc noopener noreferrer" target="_blank">How Does Tracking Keywords Help PPC?</a></li><li><a href="https://youtu.be/PVZj1ZSrKtw" rel="ugc noopener noreferrer" target="_blank">How To Develop A Successful Client Relationship?</a></li><li><a href="https://youtu.be/z4nCvWjhJnU" rel="ugc noopener noreferrer" target="_blank">How To Launch Amazon Products That Customers Actually Want?</a></li><li><a href="https://youtu.be/slwiD4LqGGs" rel="ugc noopener noreferrer" target="_blank">What Amazon PPC Updates Do You Need For 2024?</a></li><li><a href="https://youtu.be/ncVo9QF7Qhk" rel="ugc noopener noreferrer" target="_blank">How Can I Build Tasks To Help My Amazon PPC Campaign?</a></li><li><a href="https://youtu.be/72tKqVk08QA" rel="ugc noopener noreferrer" target="_blank">How Can I Best Use The Product Opportunity Explorer For My Amazon PPC Campaign?</a></li><li>📚 <a href="https://www.adbadger.com/amazon-ppc-checklist/" rel="ugc noopener noreferrer" target="_blank">Unlock our FREE comprehensive Amazon Marketing Playbook</a></li><li><a href="https://www.adbadger.com/newsletter/" rel="ugc noopener noreferrer" target="_blank">Subscribe to our newsletter</a></li><li><a href="https://www.adbadger.com/podcast" rel="ugc noopener noreferrer" target="_blank">Review all our show notes</a></li></ul><p><b>Credits</b><br />Host and Executive Producer: Michael Erickson Facchin<br />Guest Co-Host: Mansour Norouzi<br />Senior Producer: Nancy Lili Gonzalez<br />Podcast Coordinator &amp; Graphic Designer: Sofiia Podash<br />Video and Audio Editor: Pedro Moreno</p>