LinkedIn Algorithm: How the Latest Changes Affect Recruiters | Richard van der Blom

LinkedIn has changed how it decides who sees your content, and many recruiters are feeling the impact. Reach is down for most creators, engagement is changing, and tactics that worked a year ago are becoming less effective.

Richard van der Blom has spent years studying those changes. His annual LinkedIn Algorithm Insights Report is now in its seventh edition, built from the analysis of 1.3 million LinkedIn posts published in the first half of 2026. His latest research suggests LinkedIn has fundamentally shifted from rewarding who you know to rewarding what you want to be known for.

In this episode, Richard explains what those changes mean for recruiters, how topic fingerprinting influences your visibility, why random posting is hurting more than helping, and how AI is changing the way LinkedIn evaluates content. He also shares the four content pillars behind high-performing posts, why newsletters are becoming one of LinkedIn's most underused tools, and what recruiters should change now to stay visible.

In this episode, you'll discover:

Why LinkedIn's latest algorithm changes are reducing reach for many recruiters

How topic fingerprinting determines who sees your content

The four content pillars behind most high-performing LinkedIn posts

Why your profile matters as much as the content you publish

How LinkedIn is detecting AI-generated content

Why newsletters are becoming one of LinkedIn's biggest opportunities

What recruiters should change immediately to improve their visibility

Episode highlights: