380 - The Back-to-School Marketing Challenge: Organizing Your Leads with Dayna Schaaf

It's August, which means it's probably feels way too early to think about Black Friday, holiday cards, or filling your calendar for Q4... but that's exactly why now is the time to do it! Every year I watch the same thing happen: photographers coast through summer, and then the second Starbucks rolls out everyone's favorite seasonal latte, panic sets in: empty calendar, no plan, reactive scramble. This month on the podcast, we're running something we're calling the Back to School Marketing Cha...