INTERVIEW | Make Money by Turning What You Have Into What You Need with Trixy Castro

Trixy Castro is a first-generation Latina entrepreneur, investor, and strategic advisor who built Genesis Capital and Genesis Auctions from the ground up before selling both companies to Fortune 500 firms Goldman Sachs and Fidelity National Title within nine months of each other. She has facilitated more than $20 billion in real estate transactions across debt and equity and continues to invest in real estate, fintech, AI, and sustainability. In this episode, Trixy shares how she went from tutoring elementary school students as a teenager to building billion-dollar businesses—and why focusing on the resources you already have can be the key to creating opportunities.

On this episode we talk about:

How Trixy started her first business at 14 with nothing more than time, creativity, and a stack of homemade business cards

Why you should focus on the resources you have instead of getting stuck on what you lack

How Trixy taught herself the real estate lending business while working at Wells Fargo and living in a college dorm

The importance of understanding your customers' businesses and solving problems they may not even realize they have

How listening to clients led Trixy to create Genesis Auctions and bridge the gap between banks with distressed assets and investors looking to buy them

Why staying committed to your mission and vision can help you push through rejection and long sales cycles

How Trixy's experiences with failure ultimately led to Success Unlocked, a free community designed to help entrepreneurs learn, grow, and build businesses

Top 3 Takeaways

Work with what you have. You don't need capital, connections, or expertise to get started. Your time, curiosity, willingness to learn, and ability to solve problems can be valuable resources—and they can help you earn your way into bigger opportunities.

Understand the entire problem, not just your customer's request. Trixy built her businesses by getting deeply involved in her clients' operations and understanding where they were struggling. When you understand the challenges on both sides of a transaction, you can find opportunities to become the bridge.