Two Geeks + a Bench

← Two Geeks + a Bench7 mei · 11 min

Starting a Skincare Brand? Here’s the Safest Way for First-Time Founders to Launch.

Starting a Skincare Brand? Here’s the Safest Way for First-Time Founders to Launch.7 mei11 min

67% of beauty startups fail in their first year — not from bad branding, but from signing the wrong manufacturing contract before they understood what they were agreeing to. In this episode, we unpack why first-time skincare founders keep falling into the same three traps, and what a development-partner relationship looks like when it's structured around founder outcomes instead of order volume. This is essential listening for anyone preparing to launch a skincare or cosmetics brand in ...