Twos Talks with Stefan Sagmeister

Stefan Sagmeister, legendary graphic designer and founder of Sagmeister Inc. and later co-founder of Sagmeister & Walsh, joins Twos Talks to discuss independence, responsibility, and long-term thinking in a creative career. He talks about working sixteen-hour days at a major advertising agency in Hong Kong, learning what not to do in design, and why opening his own studio became a turning point. Sagmeister talks about collaborating with Tibor Kalman, why he believes graphic design is one ...