308 – 7 Partner Secrets Microsoft’s New Channel Sales Leader Just Exposed at UP LIVE

Don’t miss this massive channel shift!

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In this episode of the Ultimate Partner Podcast, host Vince Menzione sits down with Alexandra Zagury, Corporate Vice President of Channels at Microsoft, to explore ecosystem shifts, partner-led growth, and AI transformation.

https://youtu.be/9jrSGX5bM90

Key Takeaways

Microsoft’s telemetry and propensity data offer unprecedented insights that many partners are currently failing to unlock.

Partners must evolve past basic licensing models and build comprehensive managed service stacks across the entire customer lifecycle.

Establishing an AI Center of Excellence on the Microsoft platform is critical for capturing future market share and technical intensity.

The modern tech ecosystem demands a shift from product-led growth to true partner-led growth driven by multi-partner collaboration.

Renewal engines targeting 110% to 125% retention require an always-on motion starting well in advance of contract expiration.

Investing in sales readiness and precision velocity training ensures that end sellers can effectively articulate the value of the Microsoft platform.

If you’re ready to lead through change, elevate your business, and achieve extraordinary outcomes through the power of partnership—this is your community. At Ultimate Partner® we want leaders like you to join us in the Ultimate Partner Experience – where transformation begins.