304 – Building Successful Multi-Product Solutions with Hyperscalers and GSI’s

Don’t Fade and Die in AI

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Matt Yanchyshyn, VP AWS Marketplace, Rekha Thangelapalita, Elastic GSI Leaders; Allison McFadden, Accenture AWS Leader; and James Kang of Nvidia join Ultimate Partner.

In this panel discussion, leaders from Elastic, Accenture, Nvidia, and AWS dissect the urgent shifts in the ecosystem, emphasizing that partners must adapt to AI and agentic co-selling or risk fading away completely. The conversation explores the necessity of deep co-engineering, the power of multi-product solutions in the AWS marketplace, and how automated agents are now replacing traditional human sales pipeline progression. By embracing data readiness and strategic collaboration, organizations can survive the “token maxing” era, effectively scale their enterprise opportunities, and align with NVIDIA’s five-layer strategy to dominate the new cloud landscape.

https://youtu.be/zUkL4Wqsa68

Key Takeaways

AI agents will automate the majority of AWS partner co-selling attachments and opportunity progressions this year.

Partners who fail to embrace agentic workflows and automated governance face the existential risk of fading into obsolescence.

Successful multi-product offerings require a “blood to all organs” approach that benefits the client, the ISV, the GSI, and the hyperscaler simultaneously.