55: #55 Arthur Querou, Vibe.co

In this episode of the VideoWeek podcast, Vincent Flood, Editor-in-Chief at VideoWeek, is joined by Arthur Querou, Co-Founder and CEO of Vibe.co.

They discuss the company's evolution from serving the SME market towards working with larger brands, alongside other topics including:

- Vibe's decision to go direct to supply

- The expectations of smaller advertisers

- Vibe's approach to creative

- The metrics that matter to SMEs

- Pinterest's acquisition of tvScientific