Wise Practice Podcast

← Wise Practice Podcast7 jul · 51 min

How to Know if Your Marketing is Working with Neal Samudre | WP 193

How to Know if Your Marketing is Working with Neal Samudre | WP 1937 jul51 min

Are you investing in marketing for your therapy practice but wondering if it's actually working?

In this episode of the Wise Practice Podcast, I'm joined again by Neal Samudre, founder of Sambright, to talk about what practice owners really need to know before they decide to start, stop, or change their marketing strategy.

We talk about why marketing is not a quick fix, how long you should give SEO or Google Ads before making decisions, and why practice owners need to understand their data instead of making choices out of fear or frustration. Neal breaks down the key numbers to watch, how to establish a baseline, and why feedback between you and your marketing partner matters so much.

We also talk about the cost of inaction. Because if people in your community cannot find your practice, they cannot get the help they need.

In this episode, we cover:

➡️ How to know if your marketing is working

➡️ Why you need an experimental mindset with marketing

➡️ How long to stick with SEO or Google Ads

➡️ What feedback to give your marketing partner

➡️ Why practice owners need to track inquiries and conversions

➡️ The difference between marketing problems and intake problems

➡️ Why outsourcing SEO and Google Ads can be better than hiring in-house