What Architecture Employers Actually Look For

Architecture practices are rarely taught how to balance design ambition, client relationships and commercial reality. Markus Seifermann of Seifermann Architects explains how adaptability, collaboration and a willingness to learn have shaped a multidisciplinary studio.

They get into winning unfamiliar projects, building a people-focused team, diversifying into film and events, hiring for entrepreneurial thinking, rebranding the practice and using AI without handing over responsibility. The conversation offers practical lessons for architects and designers navigating clients, careers, technology and the changing expectations of practice.

Markus Seifermann on LinkedIn: https://www.linkedin.com/in/markusseifermann/

Seifermann Architects: https://www.seifermann.london/

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▶️ Watch this episode on YouTube:

https://www.youtube.com/watch?v=yHD0iadj0Oc

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