87. The Metric Most Coaches Ignore (And Why It’s Costing You Profit) with Michelle M. Ghassemi

What if the reason you’re working nonstop but still not seeing real profit has nothing to do with mindset and everything to do with your numbers?

In this episode, Ati sits down with operations and finance expert Michelle M. Ghassemi to break down the single most important metric every coach and service provider must track to build a sustainable, six- or seven-figure business — without burnout or guesswork.

🔗 Connect With Ati

Take the Profitable Personal Brand Quiz👉 https://atigrinspun.com/quiz/

Explore working together (Academy, Ascension, 1:1)👉 Book a discovery call:https://calendly.com/atigrinspun/discoverychat

📲 DM me on Instagram:@Ati.Grinspun

RESOURCES MENTIONED

Ascension Mastermind 2026, Sedona, January 22–25, 2026: atigrinspun.com/mastermind2026

👉 FREE: Unblock Your BS

A short worksheet to help business owners get unstuck, clear mental noise, and move forward with grounded momentum.

👉 FREE: 30 min biz assessment calls with Michelle M. Ghassemi: https://calendly.com/michelle-ghassemi/bizassessmentcall

👉 CEO Operating Dash