Why Context Is The Missing Piece In Enterprise AI

AI agents are becoming one of the biggest topics in enterprise technology, but there is a critical challenge many organizations are still overlooking: context. In this conversation, I speak with Massimo Merlo from Elastic about why context engineering is becoming essential for the next phase of enterprise AI. We explore why powerful AI models are not enough on their own, why real-time enterprise data matters, and how businesses can make AI systems more useful, reliable and secure. We also d...