BTS WITH MY OBM: The Systems That Keep the Business Moving

What does it actually look like to run a growing online business behind the scenes?

In the final episode of this Behind the Scenes mini-series, Tori and her OBM Meredith pull back the curtain on the systems, communication, and leadership practices that keep Big Money Strategies running smoothly.

From why they rarely have meetings, to how they use Slack and Airtable to manage projects, client journeys, launches, and team communication, this episode is a practical look at what sustainable business operations really look like.

They also unpack how they approach hiring, launching new offers, managing contractors, continuous improvement, and why building a business isn't about holding everything in your head—it's about creating systems your team can trust.

If you've ever wondered what happens behind the scenes of a business that continues to scale without constant chaos, this episode gives you an honest look inside.

🔑 Inside this episode:

Why Tori and Meredith rarely hold meetings

How Slack has transformed communication across the team

Why Airtable is the "single source of truth" for the business

How project management supports sustainable growth

The systems behind launches and new offers

How AI supports the team without replacing people