Why No One Follows Brands Anymore

<p>This week, Oren, Ashwinn, and Jordan debate whether building a brand account is still worth it and what brands should do instead.</p><p><br></p><p>CHAPTERS</p><p>00:00 The Brandfathers are back</p><p>01:38 The US Open influencer backlash</p><p>10:43 Do creators need real-world expertise?</p><p>15:49 Why outrage keeps winning</p><p>21:54 What legacy media gets wrong about creators</p><p>25:04 Your competition is the entire feed</p><p>28:36 Is building a brand account still worth it?</p><p>31:16 Building a creator network around your brand</p><p>33:48 Good Good, Callaway, and creative freedom</p><p>36:06 Why traditional agencies are falling behind</p><p>42:52 Growing Sun Powder and moving faster</p><p>48:17 Why everyone should start a business</p><p>49:54 AI tools that actually help</p><p>55:47 Threads vs. X</p><p>59:54 What’s happening with TikTok?</p><p><br></p><p>Subscribe for more conversations about brands, culture, creators, and building businesses.</p>