Stop Chasing Leads, Start Building Lighthouses: Heart-Centered Networking with Mike Ashabraner

Mike Ashabraner, the Redneck Connecktor and founder of the Hounds of Business community, joins Julie Lokun and Dominick Domasky to explain why heart-centered entrepreneurs should stop chasing leads and start building lighthouses: steady, trust-first ecosystems that draw the right people in. From a Costco sausage sample that changed how he markets to his belief that the business must fit the person carrying it, Mike shows how to grow without performing, flattering, or becoming a used car salesman.