Cybersecurity for Marketers

<p>Worried about your organisation’s security, or not worried enough?  In this episode of the DMI podcast, host <a href="https://willfrancis.com/" target="_blank" rel="ugc noopener noreferrer">Will Francis</a> speaks with ⁠⁠<a href="https://uk.linkedin.com/in/rebecca-robinson-b6b30952" target="_blank" rel="ugc noopener noreferrer">Rebecca Robinson</a>⁠⁠, cybersecurity expert and founder of ⁠⁠<a href="https://cybec.co.uk" target="_blank" rel="noopener noreferer">Cybec Consulting</a>⁠⁠. Rebecca breaks down why cybersecurity isn’t just an IT issue, but a business, brand, and marketing issue too.  </p><p>From phishing and social engineering to ransomware and reputation risk, she explains how modern cyber threats really work, why people shouldn’t always be seen as the “weakest link,” and how marketers can build secure systems without killing creativity. She also shares practical advice on training, password management, and building resilience so organisations can grow safely, even when things go wrong. </p><p>Rebecca’s top 3 tips: </p><ol><li>Take a moment before acting on anything urgent – pause, question it, and ask someone else. </li><li>Treat system access like currency – only give people the access they genuinely need. </li><li>Use strong, unique passwords – and a password manager if possible </li></ol><p>---------------- </p><p>The Ahead of the Game podcast is brought to you by the Digital Marketing Institute and is available on ⁠⁠⁠⁠<a href="http://www.youtube.com/channel/UCdWKV2YlzIxeVNDzvfbvSxg" target="_blank" rel="ugc noopener noreferrer">⁠YouTube⁠</a>, <a href="http://podcasts.apple.com/ie/podcast/ahead-of-the-game/id1502583392" target="_blank" rel="ugc noopener noreferrer">⁠Apple Podcasts⁠</a>⁠⁠⁠⁠, ⁠⁠⁠⁠<a href="http://open.spotify.com/show/6r6nCK6XALNOAiXvHoxyve" target="_blank" rel="ugc noopener noreferrer">⁠Spotify⁠⁠⁠⁠⁠</a>, and ⁠⁠⁠⁠all other podcast platforms. </p><p>And if you enjoyed this episode, please leave a review so others can find us. If you have other feedback for or would like to be a guest on the show, <a href="mailto:podcast@digitalmarketinginstitute.com?subject=Message%20from%20Podcast" target="_blank" rel="ugc noopener noreferrer">⁠email the podcast team⁠</a>! </p>