
Über diesen Podcast
B2B marketing strategy grows ever more complex, with marketers needing to understand strategy, marketing technology, AI adoption approaches, e-commerce, customer success, and more. This show covers it all, from a Business-to-Business perspective. From the creators and host of the award-winning The Agile Brand with Greg Kihlström® podcast, comes B2B Agility™, a podcast focused on how B2B marketers and the brands they represent become category leaders and drive optimal results for the business…
79 Folgen · business
B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
Über diesen Podcast
B2B marketing strategy grows ever more complex, with marketers needing to understand strategy, marketing technology, AI adoption approaches, e-commerce, customer success, and more. This show covers it all, from a Business-to-Business perspective. From the creators and host of the award-winning The Agile Brand with Greg Kihlström® podcast, comes B2B Agility™, a podcast focused on how B2B marketers and the brands they represent become category leaders and drive optimal results for the business…
Neue Folgen
- Luma's Prince Boucher on building AI as a core capability, not just a pilot project20. Aug. · 21 Min.
- #76: Targeting B2B buyers like B2C consumers with Mark Connon, Bombora13. Jan. · 19 Min.
- #75: Alconost CCO Ilya Spiridonov on prioritizing localization in the B2B marketing funnel23. Dez. 2025 · 20 Min.
- #74: Maximizing the value of your partnerships with Peter Fogelsanger16. Dez. 2025 · 29 Min.
- #73: AI in the 'real economy' with Bassem Hamdy, Briq9. Dez. 2025 · 24 Min.
- #72: Concept to acquisition with Chris Tilkov, DocuSketch2. Dez. 2025 · 20 Min.
- #71: Optimizing the handoff between marketing and sales with Gabe Lullo, Alleyoop25. Nov. 2025 · 22 Min.
- #70: Marketing measurement and the dark funnel with Chris Golec, CEO of Channel9918. Nov. 2025 · 20 Min.
- #69: How AI is Transforming Project Management with Alan Mosca, nPlan11. Nov. 2025 · 27 Min.
- #68: Improving lead quality with Derek Gerber, Power Digital4. Nov. 2025 · 26 Min.