227: 7 Signs Your Podcast Is Out of Alignment with Your Business

How do you know if your podcast is actually helping your business? There are a handful of signs that tell me almost immediately whether a podcast is supporting the business behind it, or just simply existing as another task alongside it. In today’s episode, I’m sharing the 7 signs that your podcast is out of alignment with your business.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Find It Quickly:

Your podcast feels like another marketing task instead of an asset (1:28)

Your episodes don’t support your current business goals (3:03)

Someone could binge your show and still have no idea how to work with you (5:10)

Your content attracts listeners, but not your ideal client (6:56)

Your calls to action don’t match the journey you’re trying to create (8:14)

You’re measuring success with the wrong scoreboard (9:16)

You’re making podcast decisions before business decisions (11:04)

Mentioned in this Episode:

Podcasting for Business: gaffincreative.com/coaching