Business in Permaculture

In this episode, Geoff, Ben, Eric and Sam sit down with business coach and permaculture practitioner Bronwyn Chompff-Gliddon to explore how ethical businesses can thrive while spreading permaculture ideas into the wider world.

Watch the video episode here.

Key Takeaways:

00:00:00 – 00:03:30: Permaculture needs profitable businesses to scale beyond small communities.

00:03:30 – 00:06:00: Bronwyn’s journey connects permaculture with real-world business systems.

00:12:30 – 00:18:30: Permaculture practitioners commonly undercharge their work. Undercharging limits impact and leads to burnout.

00:18:30 – 00:26:00: Price based on value created, not time spent.

00:26:00 – 00:29:00: Permaculture challenges extractive, industrial business models.

00:29:00 – 00:33:00: Ethical businesses reinvest surplus into people and land.

00:33:00 – 00:36:30: Money can be directed like a resource in a system.

00:36:30 – 00:44:00: Marketing feels uncomfortable for many practitioners but it can be reframed as education and storytelling.

00:44:00 – 00:52:00: Giving value builds trust and attracts the right clients. Share freely, then charge for deeper expertise.