ESG Decoded Podcast

← ESG Decoded Podcast8. Okt. · 28 Min.

Communicating Your Sustainability Efforts with Confidence: Live from New York & Climate Week NYC | ESG Decoded #203

Communicating Your Sustainability Efforts with Confidence: Live from New York & Climate Week NYC | ESG Decoded #2038. Okt.28 Min.

<p>In this special live episode of <strong>ESG Decoded</strong>, recorded before an audience at The Nest Campus during Climate Week NYC 2026, host<a href="https://www.climeco.com/our-team/emma-cox/" target="_blank" rel="ugc noopener noreferrer"> Emma Cox</a> speaks with two leaders shaping how globally recognized brands communicate sustainability. </p><p><a href="https://www.linkedin.com/in/assile/" target="_blank" rel="ugc noopener noreferrer">Assile Beydoun</a>, Global Sustainability Director for Communications, Partnerships, and Advocacy at Procter &amp; Gamble, brings more than 16 years of experience working across P&amp;G brands, regions, and functions. Her work connects P&amp;G with NGOs, innovation partners, and industry groups—bringing external perspectives into the business while sharing lessons beyond it.</p><p><a href="https://www.linkedin.com/in/chrisgaither/" target="_blank" rel="ugc noopener noreferrer">Chris Gaither</a>, Head of Sustainability Engagement and Storytelling at General Motors, has spent more than two decades leading global programs and advising senior executives at organizations including Apple, Google, and the <em>Los Angeles Times</em>. He also brings experience as a leadership and communications coach.</p><p>As companies face rising scrutiny of climate commitments, ESG claims, and sustainability marketing, the question is not simply whether to speak up or stay quiet. It is how to communicate with evidence, relevance, and accountability. </p><p>Emma, Assile, and Chris discuss:</p><ul><li><p>How to lead sustainability communications with proof</p></li><li><p>How to adapt one sustainability narrative for employees, customers, investors, policymakers, and other audiences</p></li><li><p>Why transparency about delayed targets and imperfect progress can build trust</p></li><li><p>When the strongest sustainability story is not framed as a sustainability story at all</p></li><li><p>The sustainability communications phrases that signal credibility, and the ones that should raise red flags</p></li></ul><p>Listen for practical guidance on communicating sustainability efforts without greenwashing, earning stakeholder trust, and turning complex progress into stories people can understand and act on.</p><p>Don&#39;t miss an episode: subscribe to ESG Decoded on your favorite podcast platform and follow us on social for the latest updates!</p><p><strong>Episode Resources</strong></p><ul><li><p>The Rockefeller Foundation: Climate Support Stron