Andy Polaine - Why Customers Leave Even When Products Are Great

Send us Fan Mail In this episode of From Noise to Sound, Andy Polaine discusses the growing importance of service design and why it has become a critical capability for modern organizations. He defines service design as the creation of a coherent experience across all customer touchpoints, both visible and invisible. This includes everything customers interact with, such as websites, apps, stores, and support channels, as well as the backstage systems and processes that make these experiences...