S4 E1: Zoe Scaman - How to build brands for the future, without the bulls#!t

Jo welcomes Zoe Scaman, Founder and Keynote Speaker at Bodacious, CSO at 77X (Luka Dončić). A strategist, writer, and advisor working at the intersection of creativity, technology, and organizational transformation, Zoe has over two decades over experience in advertising and innovation. She helps organizations reimagine how they create and operate. Zoe has also authored influential pieces including The New Fandom Formula and The Multiplayer Brand. Her viral essay Mad Men. Furious Women ...