S3 E7: Sherina Florence - How to create real change (and why you should use the stickers).

Jo welcomes the creative leader and AI artist, Sherina Florence, onto the podcast. Sherina is an ECD and, now, a Chief Creative Architecht and co-founder with the firm belief that if you change thinking, you change behaviour. And if you change behaviour, you change the world. Over the course of her career, she’s led creative work for agencies including 72 and Sunny, Ogilvy, and Dentsu Global – delivering pitch-winning and award-winning work for brands such as Reebok, Sonos, Smirnoff, Unilever...