254. Messaging, AI, and the Skill Everyone Is Trying to Skip with Laura Schoenfeld

In this episode I'm joined by Laura Schoenfeld, strategic advisor and founder of The Nourished CEO, for a conversation about messaging, and it turned into an incredible discussion about so much more. This episode gets into: – why messaging is the skill most experts try to shortcut and why that always backfires – the "good student trap" and how it's quietly draining people's businesses – Laura's take on where the industry is going and why the competitive edge is going to b...