What Happens After You Reach the Goal? with Amy Hopfinger | #65

<p><strong>What happens when you spend years building something extraordinary, and then suddenly it’s over?</strong> Amy Hopfinger knows that feeling. After helping build the organization behind the FIFA World Cup 2026 from the ground up, she’s entering a new chapter where the question isn’t what comes next on her resume, but what comes next for her.</p><p>Amy Hopfinger is the former Chief Business and Strategy Officer for FIFA World Cup 2026, where she helped build an organization from its first employee to more than a thousand people while navigating 16 host cities across three countries. Erin and Amy go way back to their college days at Saint Louis University, giving this conversation a rare perspective on ambition, leadership, career transitions and the parts of ourselves that remain constant as our lives change.</p><p><strong>What you’ll take away:</strong></p><p>- Why taking a once-in-a-lifetime opportunity sometimes means stepping into something with no blueprint</p><p>- How Amy learned that saying no can still come from a place of respect and strong relationships</p><p>- Why she stopped treating work-life balance as a fixed destination</p><p>- How endurance training helped her protect her identity and become better at work and in her relationships</p><p>- What it feels like to reach an enormous professional goal and finally have permission to ask, “What do I actually want next?”</p><p>Amy Hopfinger has spent more than two decades working in sports, including leadership roles with U.S. Soccer and FIFA World Cup 2026. She brings a behind-the-scenes perspective on what it takes to build and lead at an extraordinary scale.</p><p>If you’re in a season of transition, achievement or asking what comes next, listen to the conversation and give yourself permission to sit with the question instead of rushing toward the answer.</p><p>Connect with Erin Coupe: Instagram: @authenticallyec LinkedIn: Erin Coupe</p><p>Connect with Amy Hopfinger on LinkedIn: <a href="https://www.linkedin.com/in/amy-h-06901a4?trk=public_post_feed-actor-name"><u>LinkedIn.com/in/Amy-H</u></a></p><p><br></p>