Kanawha Valley Hustlers

← Kanawha Valley Hustlers6. Aug. · 9 Min.

Jessica A. Martin on Content Creation and Community Impact

Jessica A. Martin on Content Creation and Community Impact6. Aug.9 Min.

In this episode of the Kanawha Valley Hustlers podcast, I talk with Jessica A. Martin to talk about her work as a radio personality, content creator, and community supporter. Jessica explains how she begins by using social media to promote local businesses, fundraisers, and events around Charleston. That work grows into a larger platform and leads to her role with 107.3 The Beat. We discuss the planning, scheduling, filming, editing, and attention to detail that people often do not see behind content creation. Jessica also shares how she handles negative comments, builds her brand, and avoids spending money on things her business does not need. She introduces the Golden Plate Society, which brings people together to review food and support local restaurants. After leaving the corporate world, Jessica focuses on spending more time in the community and building real connections. Her main principle is to stay positive, support others, and use her platform to help people and businesses gain attention.