Madvertising by AdQuick — Advertising, Marketing & Ad Tech Podcast

← Madvertising by AdQuick — Advertising, Marketing & Ad Tech Podcast7. Okt. · 39 Min.

Kaleigh Moore - How AI Search Is Changing B2B Marketing | E94

Kaleigh Moore - How AI Search Is Changing B2B Marketing | E947. Okt.39 Min.

AI search is changing how people discover brands, evaluate products, and make buying decisions. In this episode of the AdQuick Madvertising Podcast, we sit down with AI search strategist Kaleigh Moore about the shift from traditional SEO and demand capture to AI visibility, brand reputation, and demand generation. Kaleigh explains why so much of the information AI systems cite comes from sources outside a company’s own website, how B2B companies can turn internal expertise into external auth...