Why business acumen is critical for PR professionals today

Send us Fan Mail In this episode, Ron Culp joins host Jason Mudd to discuss why business acumen now outweighs writing skills in PR hiring, the three stages of a corporate PR career, and five practical ways to build business acumen at any career stage. Tune in to learn more! Meet Our Guest: Our guest is Ron Culp, a professional-in-residence at DePaul University and a former corporate chief communications officer. He brings decades of experience across government, corporate communications, pu...