222. ESSENTIAL PARFUMS ~ How Géraldine Archambault Cracked the Code for Luxury Niche Fragrance...for Less.

<p>A perfume industry vet, Géraldine Archambault KNOWS the essentials. </p><p>In fact, she&#39;s built a global luxury fragrance brand around them: high-quality ingredients, top-tier perfumers, a diverse offering of fragrances, and most importantly: <strong>affordability. </strong></p><p><em><strong>HOW? </strong></em>In this episode, the Essential Parfums founder shares exactly how she cracked the code to offer niche, luxury scents at prices well below all of her competition. </p><p><strong>FULL VIDEO EP:</strong> <a href="perfumeroom.substack.com" target="_blank" rel="ugc noopener noreferrer">https://perfumeroom.substack.com/p/full-video-ep-222-essential-parfums</a></p><p><strong>Get 10% off Essential Parfums:</strong></p><p>luckyscent.com (code: perfumeroom)</p><p>twistedlily.com (code: perfumeroom10)</p><p><strong>FOLLOW:</strong> @essential.parfums</p><p><strong>FRAGS MENTIONED: </strong></p><p>Frederic Malle for Acne Studios (SOTD), Essential Parfums: Ambre Latte, Divine Vanille; Shiseido Feminité Du Bois, Serge Lutens Feminité Du Bois, Guerlain Samsara, Parfums Aubusson, YSL Libre, Essential Parfums: Velvet Iris, Neroli Botanica, Rose Magnetic, Ambre Latte, Fig Infusion, Bois Impériale</p><p><em><strong>~This ep is generously BTYB this month&#39;s sponsor: Essential Parfums~</strong></em></p>