Psychology of Power Series Ep. 06 | The Psychology of Persuasion: How Powerful People Change Minds

Every day, someone is trying to change your mind.

A politician.

A coach.

A parent.

A salesperson.

A leader.

A friend.

And sometimes... you are the one doing the persuading.

But here's the fascinating part:

The most powerful persuasion rarely feels like persuasion.

You don't feel forced.

You feel convinced.