S3:E25 - Marketing, Margins, and Momentum

<p>Stop treating marketing like a black box! In this episode we analyze how top tier organizations build plans and measure true marketing returns. We cover essential metrics including Gross Growth Margin, revenue per dollar, and the trickiness of lagging spend. Plus we break down the three key buckets every budget needs: awareness, action, and experimentation. Listen now to learn the exact strategies the best companies are using to scale their margins.</p><p>Learn more about CRI Simple Numbers <a href="https://www.simplenumberscri.com" target="_blank" rel="noopener noreferer">here</a>. </p><p>Register for the Simple Numbers Summit <a href="https://www.simplenumberssummit.com" target="_blank" rel="noopener noreferer">here</a>. </p>