When letting go is the hardest… and best thing

Business at a Crossroads: When It’s Time to Release Jess Sato closes the Business at a Crossroads series by exploring the “release” crossroad and why letting go can be the right move. She shares how she ended a business partnership in 2021 and closed a version of a business she loved when she and her partner had diverging thoughts on their audiences, values, and direction. She explains two common release scenarios, offers diagnostic questions for both scenarios, and outlines thre...