What the NFL Taught Seth Tanner About Content Strategy

What can marketers learn from the NFL’s content game? In this episode of Rediscover Your Story, we sit down with Seth Tanner, former Chief Content Officer for the Cincinnati Bengals and founder of Create Fandom. Seth shares how high-performing teams build content engines that scale—plus, why every brand should act like a media company. We dive into the intersection of sports marketing, brand storytelling, and content strategy, revealing how Seth helps businesses build their own internal conte...