420. Inside this year’s Halloween spending trends

Halloween is no longer just one spooky night in October. NRF Vice President of Industry and Consumer Insights Allison Zeller joins Retail Gets Real to unpack the latest Halloween data, from consumer spending and earlier shopping to costumes, candy and how economic concerns are shaping the season.

(00:00:00) Why Halloween shopping is starting earlier

(00:05:59) When is it too early for Halloween?

(00:09:23) The great Halloween candy debate

(00:13:49) What’s trending in Halloween costumes

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