Empowering Retail: Why Loyalty Beats Discounting

Discounting might drive short-term sales, but is it costing you long-term profit? In this episode John Norrie from Tranxactor unpacks why loyalty members spend more, return more often, and how smarter loyalty strategies can deliver sustainable growth without racing to the bottom on price. Tranxactor website Retail NZ is the peak body for New Zealand retailers. We’re here to make sure the voice of retailers is heard and help make running a business easier. As a member, you’ll have UNLIMITED ac...