Why Childhood Jingles Stick and How to Make Your Messaging Do the Same

“Twinkle, twinkle, little star, how I wonder what you…” You finished that sentence, didn’t you? ⭐ Some words have a way of sticking in your brain for decades. Now imagine if your customers remembered YOUR messaging that easily. In this episode of the RICH Messaging® Podcast, I’m digging into the psychology behind rhyming words and the fascinating Rhyme-as-Reason Effect, which tells us rhymes do more than help a message stick. 3 Takeaways to Make Your Messaging Click and St...