Ep 173: Are Smaller Projects Just Keeping You SMALL?

<p>If your small interior design projects are supposed to lead to bigger work, the question is simple: are they actually doing it?</p><p><br></p><p>A lot of interior designers keep smaller services on the menu because they seem like an easier yes. A paint consultation, a decorating-only service, or a one-room package can feel like a smart way to get a client in the door, build trust, and eventually move into a larger project.</p><p><br></p><p>But here’s the rub: if that next step is not actually happening, you may not have a strategy. You may just have more small projects</p><p>.</p><p>In this episode, you’ll learn:</p><ul><li>How to look at the actual data and see how many small interior design projects have really turned into larger jobs.</li><li>Why a smaller service needs a clear purpose instead of simply sitting on your website and hoping someone finds it.</li><li>The question I want you to ask yourself</li><li>Why smaller projects can take nearly the same communication, scheduling, attention, and mental bandwidth as larger ones.</li><li>How to tell whether your small offer is a real stepping stone to bigger work or simply a safer-feeling way to avoid selling the larger project.</li><li>Why your time, marketing, and attention should support the kind of work you actually want more of.</li></ul><p><br></p><p>I’m not telling you to eliminate every smaller service. I like having one available when business is slow, you need a fill-in, or the right client needs a smaller starting point. But you need to know what that service is there to do.</p><p><br></p><p>Related Resources</p><p>Flexibility in Service Offerings Designers: https://pamela-durkin.com/marketing-by-design/flexibility-in-service-offerings-designers/</p><p></p><p><strong>9/30 FREE WORKSHOP: From Scrambling for Clients to In Demand. Grab your seat &gt;&gt; </strong><a href="https://luxuryclientacademy.com/free-workshop" rel="noopener noreferrer" target="_blank"><strong>HERE</strong></a></p><p><strong>https://luxuryclientacademy.com/free-workshop</strong></p>