Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

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Is Consistency for the Birds? Eradicating the hobgoblins

Is Consistency for the Birds? Eradicating the hobgoblins18. Aug.21 Min.
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Text Emily! Is Consistency for the Birds? We often treat "consistency" as one of the 10 Commandments of Business. Like changing your mind or backing away is a character flaw. In this episode, I make the case that, at least 50% of the time... it's the other way around, and walking away is being consistent with the truth of YOU. There's smart consistency: Showing up reliably and staying true to your values. And fooolish consistency: Clinging to a decision, a product, or...