161. The Meta Ads + AI Paradox

<p>In this week's episode Jackie goes full unhinged on the topic of AI in Meta ads including:</p><ul><li>Why AI "helping" everyone is actually flattening results across the board</li><li>What Meta's AI literally cannot fix no matter how hard it tries</li><li>Where your actual advantage lives now (spoiler: it's not in your settings)</li><li>Why so many brands are starting to look and sound exactly the same</li><li>A story from an event I went to that perfectly sums up what it means to be so undeniably YOU that nobody can copy it</li></ul><p>Fair warning: I go off topic more than once. I regret nothing.</p><p></p><p>Chapters</p><ul><li>00:00 The Impact of AI in Advertising</li><li>05:02 The Role of AI in Ad Creation</li><li>10:50 The Importance of Human-Centric Marketing</li></ul>