YouTube on TV: What Marketers Need to Know

Wondering what YouTube's aggressive push into living rooms means for your channel strategy? Want to learn how to make sure your YouTube content looks great on a 65-inch screen? To discover how to optimize your YouTube channel for TV viewers, create content that works on connected TVs, and use new YouTube features like unique reach metrics, Ask YouTube AI search, and buy-with-Google-Pay commerce, I interview Liron Segev.