179 - Four Rules for Sports Team Messaging That Actually Sell Tickets

Send us Fan Mail Teams describe what they sell. Fans describe what they're doing. Nobody at home says "let's buy a five-game flex plan this summer" — they say "what are we doing Friday night?" In Episode 179, Jeremy Neisser breaks down four rules for closing that gap: write for the first timer, sell what your buyer was already trying to do, make your offer repeatable, and stop making your team the main character. It's a practical messaging reset for ticket pages, group sales pages, promotions...