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The Menopause BOOM: Science vs Marketing with Dr. Sarah Berg
The Menopause BOOM: Science vs Marketing with Dr. Sarah Berg
What if the menopause industry isn't failing women but instead it's deliberately targeting them? Michelle MacDonald sits down with scientist, physician, and Selfority founder Dr. Sarah Berg for a conversation that pulls back the curtain on how a $15 trillion industry is built on the gap between what women need and what medicine has historically given them. Together they unpack why midlife women have become the most targeted consumer demographic in wellness, how the "natural" hormo...