Legacy in Every Drop: The Story of Tequila Trujillo with JuanMa Trujillo

In this episode of Agave Social Club, we sit down with JuanMa Trujillo, founder of Tequila Trujillo, to explore a story that starts long before tequila ever entered the picture. Coming from a family deeply rooted in the agave industry through agave nectar production, JuanMa brings a unique perspective to tequila—one that’s grounded in raw material, farming relationships, and a deep respect for the plant itself. We dive into how that background shaped his approach to building Tequila Trujillo,...